The key to writing effective job descriptions is to find the perfect balance between providing enough detail so candidates understand the role and your company while keeping your description concise. We’ve found that job descriptions between 700 and 1,100 words see an average 24% increase in apply rate.
To make it easier to create and manage job descriptions that are complete, clear and consistent, it is best to start with a job description template. The number of templates you need will depend on the variety of jobs in your organization, but as with all things - less is more. But while many HR professionals and managers agree that job description templates are a foundational talent management tool, many struggle with knowing exactly what to include in their templates.
The best way to create and manage consistent, concise and effective job descriptions is to start with best-practice job description templates. A well designed template ensures employees, managers, HR and the organization overall get all the information they need, while making the associated tasks easier for everyone.
Job functions should be qualified whenever possible and the desired outcome of the work should be described, rather than the method for accomplishing that outcome. For example, instead of saying, “she files folders” write that “the clerk files folders alphabetically based on category." Employers should let individuals read their job descriptions, voice any concerns, and sign their descriptions. Job descriptions should be accurate. To ensure accuracy, combine the input of many managers and employees.
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