Open with a strong, attention-grabbing summary. Your summary should provide an overview of your company and expectations for the position. Hook your reader with details about what makes your company unique. Your job description is an introduction to your company and your employer brand. Include details about your company culture to sum up why a candidate would love to work for you. Include an exact job location. Provide an exact job location to optimize your job posting so it appears higher in job search results.
A job description is an internal document that clearly states the essential job requirements, job duties, responsibilities, and skills required to perform a specific role. A more detailed job description will cover how success is measured in the role so it can be used during performance evaluations. They are also known as a job specification, JD, and position description (job PD).